Aspirational but Practical
First time millennial homeowners, those who have owned their home for five years or less, are aspirational, but practical about homeownership.
While millennials may have aspirational dream homes, they have a realistic approach to their goals and budgets when it comes to home buying and renovating.
- 85% see homeownership as a good investment.
- 64% are more likely to live in lower-end homes that are aging and in need of fixing up.
- 75% do some degree of DIY in their home.
- 90% are very or extremely interested in learning about home repair and home improvement projects.
- 50% are unwilling to get a loan to take advantage of a deal.